UNIT9How AR and AI Can Help Drive Engagement at the Paris OlympicsOlympics fever is taking hold, and by now, sports brands and sponsors should be preparing to activate with impact on a global stage. But…3 min read·Apr 4, 2024----
UNIT9Apple’s Vision Pro allows us to dream big.Apple’s Vision Pro arrived at the UNIT9 offices last month, and our team has been using it extensively — testing its limits, exploring all…4 min read·Apr 4, 2024----
UNIT9Spatial Computing Isn’t This Year’s Trend; It’s the Next Decade’s MediumThe release of Apple’s mixed reality headset, the Vision Pro, doesn’t just represent 2024’s shiny new toy or the latest tech trend. It’s a…4 min read·Apr 4, 2024----
UNIT9Is 2024 the year audio AI gets its ChatGPT moment?2023 placed AI firmly on the agenda for brands, and in the psyche of consumers. But not much thought or attention was given over to the…4 min read·Jan 21, 2024----
UNIT9Only boring retailers are dying: long live retailtainmentIt’s too easy to get drawn into the ‘retail is dying’ mindset. Garry Williams, new ventures business director, UNIT9, corrects the record.4 min read·Dec 19, 2023----
UNIT9This game-changing AR technology is the future of location-based experienceMedia Ridha, Head of Digital at UNIT9, explains why.4 min read·Dec 19, 2023----
UNIT9Elevating the everyday: immersive tech is reigniting excitementThere’s a huge opportunity for brands to reimagine mundane experiences, explains UNIT9 Creative Director, Shelley Adamson.5 min read·Oct 26, 2023----
UNIT9Facing a funny future; an interview by AIUNIT9 comedy writer and director Hal Kirkland discusses what is possible when comedy and technology dare to intertwine by interviewing…6 min read·Oct 26, 2023----
UNIT9Get ready for a major shift in the reality wearables marketApple is all set to make a game-changing announcement about its mixed-reality headset — UNIT9’s Business Director Adam Mingay shares his…4 min read·Oct 26, 2023----
UNIT9Finding our virtual third spaces, and happiness, onlineImmersive tech hints at the promise of a happier online future, writes UNIT9 Experience Strategist, Hannah Seckendorf4 min read·Oct 26, 2023----